As the U.S. emerges from the pandemic, more businesses are thinking about their in-person customer experience again. How can you help customers feel more comfortable spending time at your physical location? How can you provide an overall more relaxing and enjoyable experience?


For some businesses, a TV streaming plan may be the answer.


Offering TV allows you to both entertain and comfort your guests and can provide benefits for a range of different types of businesses, says David Prok, senior manager of commercial video products for Spectrum Business.


“Many businesses have a wish or need to entertain their customers,” Prok says. “A streaming TV plan like Spectrum Business offers can be valuable for a diverse range of businesses, and especially for those with guests who spend time in the lobby or waiting room.”


Here are three key reasons to consider signing up for a streaming TV plan:


1. More satisfying, seemingly shorter wait times

Whether you run a retail business, a medical office or a professional services firm, offering TV gives your customers something to “do” while they’re waiting in your lobby or getting services performed. Research shows that TV helps reduce the amount of time customers feel they are waiting—leading to a better impression.


2. Flexible channel lineups

You can customize your channel lineup to your business needs. Spectrum Business’s TV Essential package, for instance, provides a base package with 60 different channel offerings, ranging from travel channels to sports to movie networks to news—so you can customize your programming to your customers’ interests.


You can customize your channel lineup to your business needs.


3. Quick and easy setup

With TV streaming, you often don’t need a separate box. You simply need a TV that enables streaming. Most new TVs today provide streaming through a third-party application, such as Apple TV.


Because most TVs today have built-in streaming capabilities, you can generally quickly and affordably add a streaming TV service such as Spectrum Business TV Essentials to multiple TVs at your business. (TV Essentials is currently only available to stream through the Apple TV app.)


“When you combine the fact that it’s competitively priced, easy to deploy and there’s no contract required, it’s really a no-brainer for any business that wants to enhance its customer experience through entertainment,” Prok adds. “Many customers tell us it’s really made a difference.”




Spectrum Business TV Essentials is available starting at $19.99 a month to Spectrum Business Internet customers—with no contract required.  To learn more, contact us at 855-299-9353.

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