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Insights on Sales

How I Did It: Improved Our Customer Experience With a CRM

by Mark Wallace, Co-Founder, Parlor Custom Skis and Boards, East Boston, Massachusetts

When Parlor Custom Skis and Boards first opened in 2013 with just 25 pairs of…

2 comments | posted 2 years ago under Sales
Customer getting order handed to him in his car

3 Retail Trends to Adopt This Holiday Season

by Ellen Uzelac

How consumers shop has evolved significantly over the past two years, and independent retailers need…

1 comments | posted 3 years ago under Sales
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Customer service employee on headset

Business Owner Roundup: What's Your Most Successful Customer Service Practice?

by Kelly Spors

For a small company, exceptional customer service isn’t optional—you must have it if you want…

1 comments | posted 3 years ago under Sales

How I Did It: Started an Online Business

by Marissa Rizzuto, founder, I Love My Pet More Than You, New York City

Before the pandemic, I had started selling my line of fashion-forward merchandise for pet lovers…

2 comments | posted 3 years ago under New Businesses, Sales

How I Did It: Redesigned Our Customer Experience During the Pandemic

by June Wilcox, owner, M. Judson Booksellers, Greenville, South Carolina

As an independent bookstore that relied heavily on foot traffic from tourists and business travelers…

0 comments | posted 3 years ago under Sales

How I Did It: Got 100K New Customers in a Year

by Helen Hall, founder of Blender Bombs, Mount Pleasant, South Carolina

When I first started making Blender Bombs—compact balls of nuts, seeds and seasoning that can…

1 comments | posted 3 years ago under New Businesses, Sales

How I Did It: Pivoted My Business For the Holiday Season

by Jason Savino, owner and CEO, Potions In Motion, Boca Raton, Florida

The holiday season is generally the busiest time of year for my catering business,…

1 comments | posted 4 years ago under Management, Sales
Person using credit card for mobile ecommerce

5 Tips to Optimize Your Website For Mobile Ecommerce

by Richard Sine

Even when shopping from home, your customers are more likely than ever to be using…

0 comments | posted 4 years ago under Sales, Technology