Globecast elevates content delivery using ultra-high-speed connectivity

“The way people consume media has changed so much. That shift has significantly increased the complexity of how content is delivered."

Eddie Ferraro, Managing Director, Globecast Americas

A global managed services platform serving many broadcast, media and entertainment clients, Globecast distributes content to broadcasters, telecom services and pay-TV operations around the world. Every day, millions of people watch their array of television channels and video content.

Yet their industry faces a turning point. The emergence of streaming and pay-TV content demands multiple new modes of delivery that utilize the scale and efficiency of the internet.

To this end, its North American operation, Globecast Americas, relocated a vital West Coast operations center to Westlake Village, California to expand and improve its transmission capabilities.

Spectrum Business was brought on during the relocation planning phase. Explains Chris Pulis, Chief Technology Officer, Globecast Group: “Spectrum Business is our go-to for connecting to anything in the world of telecommunications.”

Spectrum Business set up a cohesive transmission network incorporating three different modes of connectivity for maximum diversity and redundancy. Wavelength circuits were installed for ultra-fast, very low-latency point-to-point transmissions and Ethernet circuits, used for scaling and expanding operations. 

Several high-speed Dedicated Fiber Internet circuits enable Westlake Village to distribute content to customers across the internet.

Nineteen WiFi access points were installed by Spectrum Business throughout the Westlake Village facility and connected to Managed Network Edge, an SD-WAN solution delivered over the Cisco platform.

Also needed was what Pulis called a “very flexible and easy to use” phone system that could deliver the simplicity of a cloud-based solution. This goal was achieved by installing Unified Communications with RingCentral in 65 locations in Westlake Village.